Experience the colour, culture and beauty of Morocco with APT Luxury Travel, where every element of your journey is thoughtfully considered. Drawing on decades of travel expertise, we take care of the details so you can simply relax and enjoy discovering this captivating destination. Stay in hand-picked accommodation, savour exceptional dining and gain deeper insights through expert-led sightseeing and enriching experiences. From remarkable landscapes and fascinating heritage to meaningful cultural encounters, APT brings together the elements of an exceptional holiday. With extensive inclusions, attentive service and expert guidance throughout, discover Morocco in luxury and with the confidence that comes from travelling with APT.

Morocco is a country of extraordinary natural contrasts, with rugged mountain ranges, expansive deserts, fertile valleys and picturesque countryside shaping its diverse landscapes. The soaring Atlas Mountains give way to vast stretches of golden desert, while traditional settlements and distinctive architecture reflect centuries of history and human connection to the land. Across the country, ancient kasbahs and enduring traditions offer fascinating glimpses into Morocco’s past and present. From dramatic scenery and remote landscapes to the traces of civilisations that have shaped the country over centuries, Morocco rewards discovery with an intriguing combination of natural beauty, cultural heritage and history.

Centuries of Amazigh, Arab, African and European influences have shaped Morocco into a country with a rich and distinctive cultural identity. Its heritage can be seen in everything from intricate architecture and skilled craftsmanship to colourful markets, traditional cuisine and longstanding social customs. Hospitality and community remain important aspects of Moroccan life, while generations of artisans continue to preserve traditional skills and techniques. Explore the stories behind local customs, discover the significance of traditional arts and gain a deeper appreciation for the influences that have shaped the country. Through its medinas, music, cuisine, craftsmanship and storytelling, Morocco offers countless opportunities to connect with a remarkable living heritage.

Moroccan cuisine reflects centuries of cultural influences and a longstanding tradition of bringing people together through food. Savour aromatic tagines slowly cooked with fragrant spices, sample couscous paired with seasonal vegetables, and enjoy freshly baked breads accompanied by flavourful dips and salads. In bustling markets, stalls piled high with colourful spices, dates, olives and fresh produce offer another taste of Morocco’s culinary culture, while traditional mint tea is an enduring symbol of hospitality. From treasured recipes handed down through generations to distinctive regional specialities, Morocco’s diverse flavours provide a delicious window into the country’s heritage, traditions and warm hospitality.