Media Releases
Media Releases
APT Introduces Dedicated Tasmania Departures for Solo Guests
APT Luxury Travel today launched its first dedicated solo departures in Australia, with two exclusive Tasmania Complete departures designed specifically for guests travelling alone.
A Story Nearly a Century in the Making: APT Ostara Christened in Vienna
The APT Travel Group celebrated the christening of its luxury river ship, the APT Ostara, in a heartfelt ceremony held in Vienna.
APT’s Kimberley Wilderness Adventures Inducted into Ecotourism Australia Hall of Fame
APT’s Kimberley operation marks 20 years of Advanced Ecotourism.
The APT Travel Group achieves B Corp certification
Australian travel leader joins global movement of businesses working together for people and planet.
The APT Travel Group acquires majority stake in Murray River Paddlesteamers.
The APT Travel Group, one of Australia's most successful travel companies, today announced the acquisition of a majority stake in Murray River Paddlesteamers.
The APT Travel Group marks its strongest sales day in 2026
Record breaking day signals renewed consumer confidence ahead of centenary year.
Lake Eyre’s first complete fill in nearly 50 years
For the first time in nearly five decades, Kati Thanda–Lake Eyre, Australia’s largest inland lake, is on track to fill, creating a natural spectacle that has occurred only a handful of times in the past 160 years.
APT's Cancer Council's Biggest Morning Tea fundraiser
The APT Travel Group exceeds target, raising over AUD$7,000 for Cancer Council.
APT Launches Once in a Lifetime 100-Day World Tour
APT Luxury Travel has announced its 100-Day World Tour, a once in a lifetime itinerary created to mark APT's centenary year in 2027.
Newly Refurbished Mitchell Falls Wilderness Lodge
APT Travel Group is thrilled to announce the newly renovated Mitchell Falls Wilderness Lodge is now open.
APT Reveals Luxurious Rebrand, Redefining Luxury for a New Era of Excellence
APT Travel Group, Australia’s largest family-owned tour and cruise company, has unveiled a transformative rebrand, introducing a new era with a fresh, contemporary new look.
The APT Story - A Calling to Travel
Bill’s son Geoff and his children Robert and Louise recall the APT family’s early years and look to what comes next for them.
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